Content in ContextYour Payment Acquiring, Risk Management and Fintech Solutions in Context
I edit and write B2B content for market leaders and start-ups in the e-payments, fintech, compliance and risk management business. Compelling white papers, interesting e-books and in-depth reports help your company to build thought leadership through intelligent content marketing. Over two decades of experience in software marketing, risk management and payment acquiring, enable me to explain the added value of your innovative solutions to C-level decision-makers.
My professional experience is described into more detail on my LinkedIn profile.
For examples of my work, please scroll down to my Portfolio section.
- B2B Web Content
- White Papers
- Corporate Brochures
- Case Studies
- Social Media content
- Merchant Acquirers
- Payment Service Providers (PSPs)
- Risk Management Solution Providers
- Publishers of Digital Content
- Payment Gateways
- Payment Innovators
- Compliance Experts
- Fintech Start-Ups
- Compliance Experts (RegTech)
Content Marketing Strategy
I write and edit:
- B2B Web content
- Corporate brochures
Text which explains the added value of your solution to your target audience. Content which confirms the unique and/or leading position of your company in the market. Business leaders understand the power of a smart inbound marketing strategy. Multi-channel engagement with your potential clients leads to valuable business relationships. Sticky content is the rich compost of a company’s content marketing strategy.
Strategic Analysis – White Paper Marketing
White Papers and e-books promote your brand. By exploring trends and recent facts & figures about the topics that interest your target audience, you build authority and thought leadership.
- Promote your brand and your expertise.
- Explore key-elements, which contribute to business growth.
- Analyze critical issues and provide insight and solutions.
- Contain updated facts & figures, which can be used as a source for cool Infographics.
White Papers explore regional developments and technological innovations; interesting data for management boards and investors. This “heavy” content is a great fishing pond for your Social Media Marketing output. LinkedIn Pulse, tweets, bits & bytes, which generate in-bound traffic to your corporate website. Listen to your audience, engage with your prospects and publish relevant data which attracts the attention of your key-audience.
B2B Content Translations – Multilingual Strategy
Expand your geographical footprint! Deliver your message and explain your solutions and services to your target audience across a variety of social media channels and in multiple languages.
I am fluent in Dutch, English, Spanish, Italian and French. As an experienced multilingual Content Writer, I edit or translate your marketing text, business proposals, social media PR and value propositions into US-English.
- Web Content
- White Papers
- Case Studies
- Mission Statements
- Business Concepts
- Value Propositions
The internet connects businesses and their clients within a click of a mouse. Multi-channel marketing enables you to engage with your target audience through social-media channels and on a variety of new devices. The future is mobile! E-Commerce, e-banking and mobile payment methods are changing the way in which we shop and do business. Introduce your solutions to a wider international audience. Expand your geographical footprint!